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Publisher Spotlight: How Publishers Get Festive in the Run up to Christmas

A closer look at how publishers use the time before Christmas to create engaging content items for all.

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Playbuzz Publisher Spotlight: How Eat This, Not That! Stimulates Our Taste Buds With Deliciously Addictive Content

How the magazine turned website uses engaging and interactive content to inspire their health-conscious readers.

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logocolor

Playbuzz Publisher Spotlight: How Refinery29 Tailors Their Content to Smart, Creative and Stylish Women Everywhere

With bold topic choices and creative format usage, Refinery29 is not afraid to answer the age-old question:“what do women want?”.

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unilad

Playbuzz Publisher Spotlight: How UNILAD’s Surprising Content Mix – From Rap to Finance – Tantalizes Gen Y Readers

How UNILAD tantalizes the media savvy Gen Y audience by combining a wide array of topics and formats to tell their stories.

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TOPSHOT - Gamers play with the Pokemon Go application on their mobile phone, at the Grote Markt in Haarlem, on July 13, 2016.  / AFP / ANP / Remko de Waal / Netherlands OUT        (Photo credit should read REMKO DE WAAL/AFP/Getty Images)

Catch ‘Em All: 4 Surprising Marketing Lessons from ‘Pokémon Go’

What marketers can learn from the success of Pokémon Go regarding the importance of playful environments, in the right context, for every age.

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theCHIVE

Playbuzz Publisher Spotlight: theCHIVE is Being Naughty…and it Works

Check out how the innovative use of interactive content formats facilitates a connection between theCHIVE’s varied content and its readers.

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Blog

How Publishers Used Interactive Content to Make July 4th Exciting Again

Independence Day isn’t just barbecues and fireworks. These publishers celebrated with refreshing content that put an updated spin on the holiday.

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Playbuzz Publisher Spotlight: MTV

Take look at how one of the world’s most popular multimedia entertainment brands furthers the reach of their already juicy content via interactive formats.

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How Publishers Created Interactive Content Around Brexit

In the midst of a topic that seized worldwide attention, these five publishers understood that it was necessary to speak with their readers, not at them.

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Playbuzz Publisher Spotlight: Fortune

How interactive content formats coupled with newsworthy topics can transform a publisher’s website into a platform for readers to express their opinions.

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